Impressions
About the Digital Marketing Minor
Welcome to the Digital Marketing Minor at Rotterdam Business School
Embark on a transformative journey into the digital realm with the Digital Marketing Minor offered by the prestigious Rotterdam Business School. This meticulously designed program is your gateway to mastering the art and science of digital marketing, tailored for those eager to invest in their education, expand their skill sets, and acquire practical experience through an engaging and comprehensive curriculum
Our Digital Marketing Minor is more than just a course; it’s a voyage through the expansive world of digital marketing, offering you a blend of theoretical depth and practical application. The curriculum is ingeniously divided into two blocks, each aimed at building your expertise and confidence in this dynamic field.
Our experience in Cape Town, South Africa in 2023
From the 30th of October to the 8th of November 2023 a group of DMM minor students visited CPUT (Cape Peninsula the University of Technology) in Cape Town, South Africa, to work along with the students from CPUT on the Digital marketing plan. The students worked together on the DMP assignments with four South African organizations and NGOs to perform digital analysis and inform the organization on what they can do better to improve the visibility of their projects among partners and future sponsors.
Students have an amazing 10-day collaboration with the students of CPUT and the organizations. The students visited the organizations, to see and experience firsthand their projects and work in the townships and schools. Here you can see more impressions from the trip.
